You may have driven by Dr. Beauchamp Western Dental, where Lincoln Blvd. intersects the 10 Freeway, and wondered why there is a penguin on the sign for a dentistry office. Located at 1670 Lincoln Blvd. in Santa Monica, the Penguin coffee shop was designed by the architectural firm of Armet Davis Newlove, notable for defining distinctive googie style coffee shops and diners that popped up around Southern California in the 1950s. Unique characteristics of this building style incorporated high, vaulted ceilings, dining counters that were room-length and typically oversized signage. The photographs show an interior and exterior view of the Penguin when it opened in 1959.
